I led the product and visual design for a drone management software startup.
The founder of Ascendr brought me on to take their rough prototype and turn it into a polished, marketable product. The features in the prototype were unorganized and the front end and visual design of the app was created from an interface template.
I worked with the founder and development team to pare down features based on customer and business needs, ensured each feature was as intuitive as possible, and grouped features into logical sections. After the information architecture of the site was complete, I established the visual style and gave guidelines to developers on how to implement that across the product and their public-facing sites. Working with developers, I provided design quality assurance feedback to ensure that the style was implemented correctly and consistently.